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Real Moments. Upper Austria.

Lying before you is a land that is the source of many inspiring moments thanks to its incredibly varied landscapes. A melting pot of culture, constantly bubbling with new developments. A land exuding joie de vivre which has a surprisingly authentic and invigorating effect. Our guests describe us as "gmiatlich" (= cosy, comfortable and welcoming) and appreciate our sense of family, not to mention our excellent local cuisine. Upper Austria is a real show-stopper from every angle - perhaps that's why it has been the setting for films and TV series such as "Schlosshotel Orth" and "Im Weißen Rössl am Wolfgangsee".

Erleben Sie einen grenzenlosen, virtuellen Flug über Oberösterreich. Auf unglaubliche Weise fügt sich ein Ort unmittelbar an den nächsten, die Dimensionen von Raum und Zeit werden scheinbar durchbrochen. Die örtliche Distanz einzelner Schauplätze ist ebenso aufgehoben wie die Grenzen der Jahreszeiten.

A journey into the heart of Upper Austria.

Embark on a breathtaking journey of discovery with British video artist Geoff Tompkinson through Upper Austria, his new home.

Soar from the viewing platform at the highest mountain in the land, across crystal-clear lakes, majestic mountain worlds and traditional Alpine huts. Set off on a journey through time, where culture is incredibly synchronous ‒ from Hallstatt, which shaped an entire era in the early period of our human history to the Future Lab at the Ars Electronica Center in Linz, which is way ahead of its time. Discover the cultural treasures and extraordinary landscapes.

Be inspired by this astonishing trip into very personal moments.


Summer freshness rediscovered.

Imposing mountains and stunning lakes, world-famous locales such as the UNESCO World Heritage site of Hallstatt, the charming imperial town of Bad Ischl or St. Wolfgang on the banks of the Wolfgangsee: all are the perfect invitation to rediscover the meaning of a summer retreat.

Dive in and start living, right here and now. You'll soon be rubbing shoulders with the grandeur of past times.

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Precious space for fresh ideas.

Lush green meadows, mystical forests and gentle hills - the "Granithochland" of the Mühlviertel region in the north of the country is the perfect invitation to stretch your legs and exercise your mind.

Refreshingly different, with down-to-earth people who build their "Steinbloßhäuser" stone farmhouses out of granite and whose strong will and determination is forever shaping new things.

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Danube Upper Austria.

Moving bends and stirring outlooks.

Go with the flow along the Danube, and discover that the most beautiful way to get from A to B is to follow the curve. Try cycling on the Donauradweg (Danube Cycle Trail) or hiking on the Donausteig (Danube Trail) and you'll see what we mean.

Enjoy the legendary view points, such as the Schlögener Schlinge oxbow, and delight in the charming spots and sophisticated cultural experiences that line the route of this great river.

Danube Upper Austria


One of the Alps' most beautiful outdoor fitness centres.

Sometimes tranquil and contemplative, sometimes wild and rocky, just like you: the mountains of the Pyhrn-Priel region.

Whether on a breathtaking mountain bike tour, on a guided hike in the Kalkalpen National Park or embarking on the labyrinthine paths of the Wildererweg ("Poacher Trail"), one thought and two words will follow you all the way home: incredibly powerful.



Currently anchored in the future.

Linz is a place of transformation. It is evolving; and its visitors evolve with it.

The former steel town is a pulsing cultural institute today and a city that's all the rage. Progress is always on the agenda here. As a UNESCO City of Media Arts, Linz is an international hub of creativity. A city whose open-mindedness and dynamism is tangible wherever you go.

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All-round delights.

Traditional cooking is highly valued in Upper Austria, and young, creative chefs and innovative gastronomers are constantly coming up with surprising and delicious reinterpretations. Our cuisine is regional and down-to-earth, yet also draws from international inspiration and is presented in perfect sophistication. A must on the menu is the "Knödel" (dumpling), perhaps filled with light and creamy fish, or spicy minced meat, or sweet apricot. Incidentally: we also call the "Kartoffel" (potato) the "Erdapfel" (literally 'earth apple'). Yet more proof of our culinary cosmopolitanism.

Rediscover what's real and be inspired by meaningful moments.

Winter is coming

Winter can be mild or it can be biting. In any case, Upper Austria is well-equipped for unadulterated winter fun. Ski regions from Dachstein in the south to Hochficht in the north awaken exciting moments in fresh powder snow - whether for families and beginners, sporty ski enthusiasts or passionate freeriders. Revel in a winter holiday at the location that best suits you.